Sunday, January 8, 2012

NEW Introduces Innovative Options for Extended Service Plans at CES

N.E.W. Customer Service Companies (NEW), the leading global
provider of extended service plans and product protection, today
announced new service offerings that elevate the concept of a
traditional service plan, providing consumers with additional
features that give them the option to add value to their purchases
from the day they buy their product and bring benefits beyond
product protection. With the interconnected world we live in today,
the needs of the customer are constantly changing. We recognize
this and, through our research and focus groups, we know consumers
are looking for robust protection for their technology that extends
beyond yesterdays break-fix service plan model, said Tony Nader,
NEW president and CEO. We want the customers to realize the value
of their service plan from day one of purchase, and we provide them
with options to enhance the enjoyment of their product beyond the
point of sale. NEW is dedicated to providing our retail partners
and consumers with a comprehensive suite of unparalleled product
protection services from 24/7/365 tech support to technology
buyback programs to service and replacement options. Beyond the
service plan At CES, NEW seeks to educate consumers about the added
benefits that service plans provide beyond the traditional
break-fix model. These are some new features and options available
to retailers: Gaming Bundles With the purchase of NEW service plans
on popular gaming consoles, the consumer has the option to purchase
additional video games over the term of the service plan and have
those protected as well, providing additional entertainment value.
Registration Incentives NEW also provides registration incentives
and upgrade options for consumers who register their service plans
online. Upon registering, consumers can take advantage of free
offers and upgrades including buyback programs, identity theft
protection and various tech support services, such as free virus
removal and data backup. Monthly Billing NEW provides consumers
with flexibility surrounding the money they put forth to protect
their products. With monthly billing, consumers who are
budget-conscious are able to protect their products with smaller
installment payments over the course of the contract. Tablet Plan
Coverage NEW has customized its offerings to meet the needs of the
consumer on the go, with coverage of accidental damage from
handling as well as registration incentives. NEW has recognized the
unique product protection needs surrounding tablet computers and an
upward trend in the amount of tablet repairs, which can cost 50 to
100 percent of the tablets original price. Tech Solutions Looking
beyond the physical protection of electronics, NEW service plans
also provide consumers with select tech support solutions from
online troubleshooting to virus protection through its partnership
with PlumChoice, the pioneer in delivery of remote technical
solutions. Outside of service plans, NEW also offers pure tech
support plans providing a broad array of tech support options
ranging from diagnostics, peripheral and Facebook setup, and virus
and malware removal to hardware configuration, data backup, PC
tune-ups, and more. The pioneer and leading innovator in the
service plan industry for nearly 30 years, NEW provides
comprehensive customer care to more than 150 million consumers
worldwide. With a network of more than 35,000 qualified service
professionals, access to a vast parts network and 4,000 dedicated
customer care representatives, NEW is able to obtain consumer
feedback that helps it improve its service offering year after year
and consistently add new features that provide consumers with extra
value. Our goal is to increase consumer awareness about the
benefits of service plans and change the notion that service plans
only deliver value if a product breaks, said Rob DiRocco, NEW vice
president of sales, marketing and product development. Todays
service plan provides a turnkey solution for the continued
enjoyment and protection of consumer electronics, and we hope that
we are able to communicate this long-term value to consumers,
especially in an age of conscious consumption and frugal spending.
See more information about the additional benefits of service plans
in The Savvy Shopper Blog press kit. NEW will be exhibiting in
booth #8653 at the 2012 International Consumer Electronics Show in
Las Vegas, Nev., Jan. 10-13. View more information about NEW at CES
in its online press kit. About N.E.W. Customer Service Companies,
LLC (NEW) NEW, together with its affiliates and member companies,
is the leading global provider of extended service plans, buyer
protection services and product support, providing coverage to more
than 150 million consumers around the world. Founded in 1983, with
headquarters in Sterling, Va., NEW provides award-recognized
post-sale consumer care for leading retailers, consumer service
providers, wireless carriers and financial services firms in the
United States, Canada, China, Japan, Turkey and the United Kingdom.
NEW delivers a comprehensive customer care solution that begins on
day one of the product purchase and extends through the end of the
product life cycle. For more information, please visit NEW at
http://www.newcorp.com or call 1-800 WHAT'S NEW
(1-800-942-8763).

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